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Super Bowl Advertising Trends

Super Bowl Advertising Trends To Learn From This Year

Brands advertising commercials in Super Bowl LVI have reportedly spent a whopping $6.5 million for a 30-second spot. That price tag makes this year the most expensive game for advertising

e-commerce advertising

What Record E-Commerce Sales Means for Your Business in 2022

Consumer purchasing habits can be a mysterious thing. Scientists don’t know how a bumble bee flies, as its aerodynamics are all wrong. And why, during the most challenging holiday shopping

a sunglass in a notebook with SEO and checklist writings

What is SEO and Why Does Your Business Need It?

When was the last time you saw a phone company “white” or “yellow” pages directory, let alone flipped through one to find the person or business you needed? When did

Facebook is ‘Underreporting’ iOS Ad Results Amid Apple’s Recent Privacy Updates

While many marketers and businesses alike had a gut feeling, Facebook finally said it has been underreporting advertising results on Apple iOS devices. The statement caused the social media giant’s

Group of Diverse People Discussing About Social Media

How You Should Be Rethinking Social Media As A Business Owner

If you’re a business owner, then congratulations, you are independent! The next thing for you to do as a business owner is to stay that way. One way of going

Young startup entrepreneur small business owner working at home,

3 Ways That Shipping Can Help Maximize Your E-Commerce Profits

As COVID-19 changed the way the world operates, e-commerce became an explosive growth avenue for many companies. Many merchants closed their brock-and-mortar locations and channeled their business through e-commerce. Many

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