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- Online Marketing
With Apple’s recent roll-out of IOS 14.5, the digital marketing industry has finally faced what it fretted for many months – the depreciation of Apple’s identifier for advertisers (IDFA). The
- Social Media
Social media is no longer optional for businesses to succeed. Today, it has become a mandatory element to any business’s marketing plan. How many times have you found a product
- Social Media
Apple has announced changes within its iOS 14 update that will impact the way Facebook can receive and process conversion analytics from tools such as its Facebook pixel. This may
Alphabet Inc, parent company of Google and several former Google subsidiaries, announced last week that it plans to stop using or investing in tracking technologies that uniquely identify web users
- Ecommerce
- Technology
Digital Marketers are always excited to hit the ground running on new campaigns and projects, but some issues can quickly turn into roadblocks. Luckily, some basic strategic planning can help
