Your Ad Spend
Is Working.
Just Not for You.
Home services businesses across South Florida are losing booked jobs to competitors spending the same budget just spending it smarter. We audit your entire digital presence before you sign anything, and you keep the findings no matter what.
Certified Platform Partners
The Problem
You're Spending Real Money. Getting Real Unclear Results.
Most home services operators we talk to are spending between $10K and $50K a month on digital marketing and can’t confidently answer one question: is it working? That’s not a budget problem. That’s a system problem.
No Conversion Tracking Means No Accountability
If your Google Ads account isn’t tracking calls, form fills, and booked appointments back to specific campaigns, you have no idea which keywords are driving revenue and which ones are draining your budget. You’re optimizing for clicks, not jobs.
Your LSA Profile Is Handing Leads to Competitors
Google’s Local Services Ads algorithm rewards complete, actively managed profiles with more impressions and lower cost-per-lead. An unoptimized LSA profile isn’t just underperforming it’s actively directing your potential customers to whoever is managing theirs.
Traffic That Arrives and Leaves Without Booking
A slow-loading, mobile-unfriendly landing page with no clear call to action is one of the most expensive problems in home services marketing and the most overlooked. You paid to get them there. A broken page sends them straight to your competitor.
Agencies That Learn Your Industry on Your Budget
A healthy cost-per-booked-job for an HVAC company in South Florida looks nothing like a benchmark for a SaaS company. Most agencies apply the same playbook regardless of vertical. We built ours specifically for home services we already know your seasonality, your margins, and your lead economics.
We know what works for home services and we'll prove it before you sign.
How It Works
No Pitch First.
No Obligation. Ever.
Step One
Free Digital Audit
We review your Google Ads account, Local Services Ads profile, Google Business Profile, website performance, and local SEO standing before we get on a call. You see exactly what’s working, what’s broken, and what it’s costing you at no charge, with no strings attached.
Step Two
45-Min Discovery Call
We walk through the audit together on a 45-minute call with a senior BSD strategist who specializes in home services. No slide deck full of agency promises. Just a clear, direct conversation about your numbers, your market, and what a real growth system would look like for your business.
Step Three
Revenue Engine Launch
If it’s the right fit, we build and manage your complete Home Services Growth Stack paid search, LSA, local SEO, creative, and reporting all running through one accountable team. Every channel tracked to cost per booked job, not cost per click.
Home Services Growth Stack
The Home Services
Growth Stack.
Six integrated capabilities, one team, one set of revenue goals. Built specifically for HVAC, Plumbing, Roofing, Electrical, and Landscaping operators.
Paid Search & Local Services Ads
Google Ads + LSA built for home services conversion. Bid strategy, negative keyword management, dedicated landing pages. Every click has a job to do.
Local SEO &
AI Overviews
Google Maps, Local Pack, and AI Overview rankings. GBP optimization, citation building, content authority. Show up when and where it counts.
Website & Landing Pages
High-conversion websites and campaign landing pages. Speed, mobile performance, and a clear path from visitor to booked appointment.
Creative & Video Content
Ad creative, project photography, short-form video. AI-accelerated iteration testing. Stop the scroll. Drive the click.
Organic Social
& Email
Repeat bookings and referrals through strategic organic social and email. Klaviyo + Mailchimp supported. Stay top of mind between jobs.
Reporting & CRM Integration
Real-time dashboards connected to CRM, call tracking, and ad platforms. Cost per lead, cost per job, channel ROI always visible. No more guessing.
Real Results
Results Home Services
Operators Actually Care About.
Average increase in qualified lead volume for home services clients
Average reduction in cost per lead within 90 days
Home services clients across HVAC, Plumbing, Roofing & more
Discovery call. Your audit delivered before we speak. Free.
Why BrandStar Digital
What Makes BSD Different From Every
Other Agency You've Tried
01 AI-Augmented Execution
AI-Driven Execution Means More Output at the Same Retainer
We use AI tools to cut creative iteration time, optimize campaigns faster, and reduce labor costs without reducing quality. Clients get more output, better results, at competitive retainer pricing.
02 Vertical Specialization
We Know Home Services. We Won't Learn It on Your Budget.
We know lead economics, seasonality, LSA mechanics, and what a healthy cost-per-booked-job looks like. We don’t learn your industry on your retainer. HVAC, Plumbing, Roofing, Electrical, Landscaping we’ve built this for you.
03 One Accountable Team
One Team Accountable for Every Channel and Every Result
Paid media, SEO, creative, web, and reporting all run through one BSD team accountable to one set of revenue goals. When something underperforms, there’s no finger-pointing. We own it.
04 BrandStar Ecosystem
National Production Firepower. South Florida Agency Pricing.
The only South Florida digital agency backed by a national content, entertainment, and production ecosystem. Enterprise-level creative firepower at agency retainer pricing. Your brand punches above its weight.
Book Your Call
See Exactly What's Costing You Jobs. Before You Spend a Dollar.
Book a 45-minute discovery call. We audit your digital presence first and walk through the findings together. No obligation to continue. You own the audit regardless of what you decide.
- Full digital audit delivered before the call at no charge
- Google Ads, LSA, GBP, website speed, and local SEO reviewed
- 45 minutes with a senior home services strategist
- You own the findings regardless of what you decide
- No retainer required to book. No obligation to continue.
Book My Free Audit + Call
Tell us about your business. We’ll review your digital presence and come prepared.
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