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What Do Instagram Reels Mean for Digital Marketing?

Instagram’s latest video feature is now available in the United States and 50 other countries. The Reels feature was launched in Brazil in late 2019, but earlier this week, Instagram released the feature in the U.S. So, what does this mean for brands and businesses on Instagram? Reels by Instagram is a short-form video feature […]

Why are Digital Services Best for Your Business and Objectives

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A major part of modern marketing strategies is often digital. Consumers and businesses alike are almost always online and when you are a growing business, the ever-changing digital landscape can be an overwhelming one. With many other responsibilities and tasks to focus on, how can you also efficiently create and maintain an effective digital marketing […]

Facebook Ad Boycotts Present a Unique Opportunity for Small Businesses

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Many major advertisers like Verizon, Unilever, Coca-Cola and Honda are boycotting Facebook advertising, some joining in the #StopHateForProfit campaign, which promises to pause advertising spending on Facebook in an effort to encourage the company to ramp up their efforts against hate speech and disinformation. These brands are considering not reactivating their campaigns until after the […]

Small Business Grants Program for Small Businesses

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In response to the disruptions many businesses are experiencing as a result of the current global pandemic, Facebook is hoping that a little financial support can go a long way.  FB is offering $100 million in cash grants and ad credits to help small business owners during this challenging time. Facebook is hoping this money […]