Facebook is ‘Underreporting’ iOS Ad Results Amid Apple’s Recent Privacy Updates
While many marketers and businesses alike had a gut feeling, Facebook finally said it has been underreporting advertising results on Apple iOS devices. The statement caused the social media giant’s shares to take a toll of 3.7%, reaching $344.32 in morning trading sessions. In a blog post, the company acknowledged that Apple’s recent privacy update […]
How You Should Be Rethinking Social Media As A Business Owner
If you’re a business owner, then congratulations, you are independent! The next thing for you to do as a business owner is to stay that way. One way of going about that is through social media. The days of going door to door are long gone, and email alone is enough to signify that. Facebook […]
3 Easy Tips for Getting Started on Social Media
Social media is no longer optional for businesses to succeed. Today, it has become a mandatory element to any business’s marketing plan. How many times have you found a product you need, or a service recommended by a friend while scrolling through your newsfeed? Know Your Audience The first step in any marketing plan is […]